PURE by Ross Tayler

In 2015, Ross and Brad briefly made available a highly limited and coveted set of lecture notes entitled PURE. These were an in depth exploration of the principles of authenticity in performance; the aim of which was to demonstrate how far the application of a few sociological principles could go to strengthening the experience of magic for an audience. They have now chosen to make these notes available to the community.

After years of wrestling with their own dissatisfaction with the conventional performance of magic, Ross and Brad felt that they had no choice but to begin experimenting and discover the real requirements of creating an emotionally and intellectually convincing demonstration of magic.

In this manuscript, Ross and Brad will guide you through every necessary component of creating an authentic performance.

You’ll learn the 3 essential pillars of believability, and how to apply them to create absolute trust with your spectators.
Understand the secret formula for creating a credible persona, WITHOUT the need for exceptional acting abilities!
Explore the 2 essential models of simplicity: Grow to understand why doing LESS will make you look BETTER.
Ground your performance in your audiences reality – they must understand WHY they should care!
Never fear hecklers again! We’ll teach you the LINEAR process to handle ANY challenge.
And, if you’ll pardon the cliché: much, much more!
Many books on theory are no more than mental masturbation, created for no greater purpose than the satisfaction of the author.

PURE is different. PURE is a set of practical techniques and approaches, which will make your performances stronger.

No matter what your experience level, we believe you will find ideas in this booklet which you’ll implement into your work.

This is not a book full of tricks or a set of magic bullets to help the performer pretend to be something they are not. This will not be easy. PURE is a complex system, which will require deep consideration, reflection, and effort if you wish to reap the benefits. It is our sincere belief that all good things come at a cost, and if it comes easy, it’s probably not worth having.

With all these things said, we wish you the best of luck in your journey, and are delighted to welcome you to PURE.

Matt Johnson - Improved Vanishing Card Case

Matt Johnson' Improved Vanishing Card Case is now available for instant download and only .

Imagine if you could make the card case vanish from the deck in the blink of an eye and immediately show the fronts and backs of the cards before going into your favourite routine. Well imagine no more. Matt Johnson's Improved Vanishing Card Case is here!

Learn how to make the gimmick in minutes, how to vanish the card case and get two more bonus routines all for only .

Get access to a 40-minute instructional video taking you step by step through this incredible piece of close-up magic direct from Matt Johnson's 20 year working repertoire.

Easy to do
Resets in seconds
A true worker
Visual
Easy to make

Don't miss out. This one is really good!
Download your copy today

Jazz Mentalism by David Humphrey

This is the classic ESP matching effect. Two sets of ESP cards are introduced, one of which is handed to your spectator. You begin by placing one of your cards sight unseen onto the table, and the spectator follows this by placing one of their cards next to yours. This is repeated with the four remaining cards; each time the mentalist’s card is placed down first. Despite the odds the mentalist appears to have predicted the exact order that the spectator would deal their cards. Everything may be left for examination!

Note: This effect requires the use of ten marked ESP cards. Subtly marked business cards could also be used for impromptu presentations too.

Marksman Deck by Luke Jermay

Magicians have used marked decks for centuries to fool even the most astute audiences. Luke Jermay's Marksman Deck builds on classic marking systems, with additional secret marks that open up a whole range of new tricks and possibilities. While the deck can be used for your own marked deck routines, Luke also teaches five of his own semi-automatic tricks:

Three Tests of Intuition
Dowsing
Card Peeks Routine
Card Calling
Card Memory
Includes a specially marked red Bicycle Mandolin deck and a 45-minute instructional DVD by Luke Jermay.

Usable for magicians but built particularly for mentalists, the Marksman Deck is jam-packed with information that allows you to do effects never before possible.

The marks allow you to:
Find the current card
Find the card above
Know the position of the card in the stack
Know how many cards are above it
Know how many red (and therefore also black) are above it
Know the combined total of all the card values above it
"Theodore De Land's Automatic Deck premiered in 1913 and has been a personal favorite for four decades. Leave it to Luke Jermay to modernize the best parts and then add actual improvements. The Marksman is an absolute bull's eye."
- Michael Weber

"The kind of effects one dreams of are now possible thanks to this utility prop. More proof that Luke is an exceedingly clever thinker and performer."
- Paul Wilson

"I've seen a lot of marked decks, but I think this must be one of the best ever designed. Jermay has not only done yeoman work in the design and placement of the various marks (which are pleasantly easy for the trained eye to read), but has added a number of unique marks designed especially for particular routines that otherwise would require a lot of difficult sleight of hand. The instructions come in the form of a DVD in which Jermay explains everything simply and clearly. I think the Marksman Deck is something you will actually use."
- Richard Kaufman

"With Jermay's Marksman Deck, you will hit the bull's eye and perform deadly routines. Its combined features make it the perfect weapon in your arsenal!"
- Vincent Hedan

"Over and over, the debate 'should a mentalist use playing cards?' pops up in threads among enthusiasts of the field. I personally never believed the premises of the question itself, but here is a most cogent answer in the form of a new, brilliant Jermay release. Luke took a classic idea and turned it into something that has so much more potential than anything similar yet available. More than a utility device, this is a fully engineered system waiting to be exploited by the savvy performer. A companion book, with thoroughly detailed routines and scripts, will guide you in discovering this most amazing advance in the art of demonstrating psychic miracles with just a deck of cards."
- Marco Fida

Add the Marksman Deck to your tools, and watch your mentalist abilities soar!

Move Zero (Vol 3) by John Bannon and Big Blind Media

"This will lead you to rethink what "self-working" really means."
- Lance Pierce

John Bannon's Move Zero series is undoubtedly the most exciting study of self-working card magic this century.

Move Zero III is a veritable treasure trove of killer routines, none of which require any sleight of hand. Not a single sleight in sight, yet you will be devastating audiences with tricks that appear to show the greatest skill imaginable.

From the insanely clever 'Thirty Second Sense' (whose method is as elegant as it is in explicable) to the stone cold classic 'Origami Prediction', the nine featured routines provide an almost comical level of 'bang for your buck' in terms of ease of performance compared to impact on your audience.

And beyond the incredible nine magic tricks featured, Move Zero III will also empower you with five mind-bending techniques that you can employ in other self-working routines. These 'trickbag' lessons are genuinely invaluable - demonstrating just why John Bannon is held in such high regard by his peers. Master these and you'll be able to fool ANYONE.

Crucially, Bannon also shows you how to intelligently mix these techniques together to create sleight-free tricks whose methods are truly unfathomable. Never again will you see self-working tricks as cute, throw away magic for children.

Move Zero III - a masterclass in the art of the self-working card trick.

MOVE ZERO VOL #3 - The 32nd Sense * Trickbag - Automatic Placement * Mousetrap * Candy Crush * Trickbag - Prophesy Move * Poker Pairadox * Origami Poker * Trickbag - The Parity Principle * Origami Prediction * Big Bad Add * Trickbag - Vertical Addition * Cross Purposes * Box of Doom * Trickbag - The Einstein Tautology *

PRAISE FOR THE MOVE ZERO SERIES:

"When it comes to zero-move card magic, Bannon is THE man! Powerful tricks, ingenious methods and beguiling presentations. The material on this disc is the work of a virtuoso."
- Mark Elsdon

"A collection of excellent sleightless, self-working tricks!"
- MAGIC MAGAZINE

"This DVD is Excellent! It gets the highest marks!! You should get it!!!"
- Stuart Philip, MyLovelyAssistant

"There is so much we can learn from John's experiences."
- John Teo, NingThing.com

"A master course in method and self-working magic!"
- Jeff Stone, MagicReviewed.com

"This is one of the best magic teaching DVDs I've seen!"
- Paul Hallas

"There is something that everyone can learn on this..."
- Magician's Choice, Reviewer

"This is an exceptional masterpiece sure to become a crowd favorite and instant classic."
- Magic Orthodoxy, Reviewer

"This is definitely a keeper. I made the mistake or watching it through the first time without a deck of cards in hand. Please learn from my mistake. There is a wealth of easy to do magic on this disk."
- The Magic Portal, Reviewer

"One of the best and most enjoyable DVDs I've seen in a very long time."
- MagicJunkies.com

"I knew it would be good, but truly it's one of the best things I've seen in years!"
- Iain Moran

"A generous insight into a devious mind. Clever, confounding card magic."
- R Paul Wilson

"The greatest collection of self-working card tricks ever released. Period."
- Cameron Francis

"A delight to watch, learn and study from. Every effect is so well layered and structured and you will not only learn the 'how's' but the all important 'whys'."
- John Carey

"It's a Bannon DVD so... just BUY IT!"
- Dave Forrest

"Where others stop digging, Bannon continues, and he comes up with diamonds."
- David Regal

"This will lead you to rethink what 'self-working' really means."
- Lance Pierce

"Rich with wonderful thinking and top-notch routines that all EASY to do."
- Peter Duffie

"John Bannon always inspires me - great DVDs - minimum effort, maximum impact - this is the stuff I like!"
- Wayne Dobson

"Man, the first trick 'Collusion' is worth the price of admission alone."
- Alan Rorrison

"As usual, Bannon knocks it out of the park."
- Caleb Wiles

"Great job on the production and the material is excellent. I give this release my highest recommendation!"
- Daryl

"John truly understands why self-working card magic can pack such a powerful punch and he shares those secrets here."
- Tim Trono

"This is a GREAT DVD which you must buy!"
- BicycleCards.co.uk

"This DVD is excellent! It gets the highest marks!! You should get it!!! 5/5"
- The Magicians Forum

Card on Ribbon by Mickael Chatelain

We are pleased to offer you today a true classic of card magic in a completely new version - a version that will baffle even those who perform the original effect!

Effect:

Show your audience a closed card case. Show that it has a hole through it from front to back.
Hand out a ribbon for examination and allow a spectator to thread it through the hole.

No illusion: The case and the deck are both strung on the ribbon, as the hole through the deck aligns with the hole through the case.
Remove the ribbon, open the case, and take out the deck in front of the spectators. Show that there's nothing hidden in the case and give it out for examination, if you wish.
Show the deck on both sides. Aside from the hole through each card, it's an ordinary deck.

A spectator freely chooses a card, let's say the five of hearts.
The card, which can be signed, is lost in the deck, which is then cleanly replaced in its case.

Show everything from all sides. As the case is open, everyone can see the cards inside.

Now invite your spectator to thread the ribbon through the case with the cards inside.

Explain to your spectator that it is completely impossible to free any one card without damaging it or cutting the ribbon. This is so obvious, no one will contradict you.
With the case still open, and the spectator having a firm hold on the ends of the ribbon, the escape of any card would be totally impossible!
With your thumb and forefinger, you then gently pull out one card from the deck, then yank it free.

There you are with one card in hand - a lone, liberated card! You now show the card to your spectator - of course, it's the five of hearts previously chosen!
How is this possible, since the hole through the five is still intact, with absolutely no damage?
The card seems to have passed through the ribbon by magic.
And yet, the ribbon still binds the rest of the cards in the deck! Remove the deck from the case and immediately pass it out for examination.
As your spectator can see, the ribbon still passes through all of the cards except for the one "escapee," the five of hearts!

Remember these important points:

- NO forcing!
- COMPLETELY free choice!
- VERY easy to do!
- The DECK and the CASE are examinable!
- INSTANT reset.
- The GIMMICK takes care of EVERYTHING!
- ONLY the chosen card escapes!

No doubt that this escape will leave your audience speechless!

Delivered complete with cards, ribbon, gimmick, and explanatory video

Ticket by João Miranda and Julio Montoro

Welcome to Ticket, another amazing creation of João Miranda and Julio Montoro.

This is a super visual effect that happens in a blink, and looks like real magic!

In this effect, a card is chosen and lost in the deck.

The magician then states that he correctly predicted the chosen card, and that he kept the prediction inside his phone case.

The magician removes the phone from the case, and... nothing to be seen... there is only a bill, some papers, and a ticket.

SUDDENLY the ticket visibly morphs into the chosen card!

The audience will go crazy when they see this transformation - it really looks like a TV special effect!

Keep in mind:

- The magician has FULL CONTROL of the transformation
- Reset takes only 3 seconds
- The effect is super easy to perform
- The clever, well-made gimmick does all the work for the magician
- The trick is ALWAYS ready to go inside your phone case.

NOTE: The gimmick fits most phone cases. The case must have a free space of 5.11 inches x 2.36 inches (13cm x 6cm).

Unlock by Morgan Strebler

Unlock any phone like a master hacker.
The mobile phone has become such an integrated part of our society, that many of us cannot go a day without it. Our entire lives are in our phone, and what makes us feel safe is its security features. Passwords and PIN’s prevent strangers from accessing your phone, but what if you had a way to bypass that? We at SansMinds are excited to bring you the latest contribution to the magic community by one of our Star Artist’s, Morgan Strebler. From the mind that brought you Touched and Never There, here is another effect you can add to your repertoire.

This is not just a simple magic trick. This is not just a simple mentalism trick. This is unlike anything you have yet to see.

We here at the lab are extremely excited to introduce this very special SansMinds Exclusive!

This is Unlock!

A set of 3 specially crafted techniques to unlock any phone like a master hacker, including a very special fingerprint unlock technique! Even devices with the latest fingerprint scanners will be no match for you! Borrow any unsuspecting passerby’s phone, and unlock it right in front of them! Freak out your audience by bypassing security to their most intimate secrets, and leave them wondering how it was done!

ECROF by Ross Tayler

Welcome to Ecrof: A revolutionary new method that allows the performer to influence a spectator to think of practically anything!

Names, places, pictures, shapes, countries, people, hobbies, objects, playing cards; all of these and many more ideas are covered. The spectator even changes their mind!

Not only that, but Ross includes a full step-by-step guide to creating your own forces utilising this method!

This is REAL influence. REAL Mind-Control.

No gimmicks. No props. No weird processes. Just pure, direct linguistics achieve this effect.

£20


Fraser Parker – “Ross constantly impresses me with his ability to think outside of what is considered ‘the’ way to do things. He knows the difference and is not afraid to push past boundaries. I therefore put him ‘up there’ with the best of the best, currently trying to evolve the art past what we thought was previously possible. Having direct experience of his thought process and the ingenious way he applies modern technique, as well as creating his own principles to get the job done, I can say his work comes highly recommended!”

Lloyd Barnes – “Seriously amazing work… this is too good to release”

Jakob Michaels – “Just busted a nut whilst reading the object force…you clever bastard you. I’m 12 pages in and inspired, this is fucking great!”

Ben Cardall – “Love it”

LexICON by Josh Janousky

From the mind of Josh Janousky comes LexICON – a brand new phone utility concept. Without using any special apps, you have the ability to reveal anything: playing cards, words, locations, numbers, and more. The best part? This works with any brand smartphone and ends completely clean! You will learn three different uses of LexICON along with bonus ideas from Jeff Prace. So grab your phone and get ready to amaze!

Works with any smartphone
Ends clean
Easy to do!